Anthropomorphism

Anthropomorphism is the attribution of human traits, emotions, and intentions to non-human entities. Anthropomorphism is considered to be an innate tendency of human psychology .

Personification is the related attribution of human form and characteristics to abstract concepts such as nations and natural forces likes seasons and the weather.

Both have ancient roots as storytelling and artistic devices, and most cultures have traditional fables with anthropomorphized animals as characters.

https://en.wikipedia.org/wiki/Anthropomorphism